For this episode of the Credit Repair Business Secrets, we’re tuning in to the second part of my conversation with Jose Rodriguez. Last week, we talked about just how valuable building relationships is for your business, and today, we’re going to share some more tips on how and where you can do it.
So please, once again, give it up for our Credit Hero - Jose Rodriguez!
If you listened to part one of our interview, you’ve heard a lot about masterminds and the incredible impact they’ve had on Jose’s entrepreneurial career. In part two, we’re going to talk a little more about the results of his relationship-building approach to business. We’re also going to go over how he learned to train and structure his team, what it means to “become the mayor of your town,” as well as some of Jose’s experiences with Credit Repair Cloud software and community. Stay tuned for more amazing credit repair industry insights!
One of the biggest obstacles Jose faced in his career was figuring out how to transition from being a one-man-band to operating as a unit. He couldn’t imagine how he would train anyone to do something that took him five years to learn all by himself.
His new friends from the mastermind group helped him overcome this tricky challenge. Jose learned how to put in a reliable training system in place. Once again, years after leaving the Marine Corps, he found himself dealing with standard operating procedures.
Jose broke down his process into steps and created documents that help guide new employees on how to complete each of the tasks. These SOPs had all sorts of resources listed as well, from videos to eBooks to articles. For people who know nothing about credit repair, this can be a real gold mine.
Another critical factor of Jose’s training approach is creating a culture where it’s OK to fail. He understood early on that the best way for his employees to learn is by doing. In that kind of system, making mistakes is just part of the process.
“Once you teach them something - let them do it. Let them fail. Let them mess up.” - Jose Rodriguez
During his talk at our last year’s Credit Repair Expo, Jose talked about an interesting mental strategy he picked up during his time in the marines. He calls it “becoming the mayor of the town.”
The approach is based on trying to replicate the image a mayor would have in his town. It’s a principle that guides your marketing strategy. A mayor of a city is in contact with the people regularly, they listen to their stories and positions themselves as a person they can turn to for help.
You should also work on getting people to see you. Let them know who you are and what you do every chance you get. You need to be active in your community, meet new people, and be someone they can count on if they need help.
“The mayor wants to make sure that he has the support of every single citizen in that city. That is what you have to do.” - Jose Rodriguez
I couldn’t let Jose leave without asking him to provide some tips for people who are on the fence about starting their own credit repair business. Over the years, he’s gathered an incredible amount of experience, and I’m so glad he is here to share it with all of you!
Here is a list of things Jose encourages you to do before starting a business and stepping into the credit repair industry.
To be able to make it in the credit repair industry, you have to be in it for the long haul. And if that’s the case, then you’re going to need a lot of motivation. If the reason why you’re doing it is to change lives and help people overcome adversity, then credit repair could be the place for you!
You don’t have to quit your day job to start a credit repair business. But if you want to rise to the very top, you have to be willing to go all-in. I’ve said it a couple of times on the show before, and I’ll say it again. You have to be a doer, not a dabbler!
You have to know the basics of credit repair and how it works before you can provide a service to your clients. And when you get those down - keep at it! Read books, take courses, get coaching, sign up for masterminds… Even today, Jose continues to go full throttle when it comes to education, which is yet another reason he was able to build his empire.
Attending credit repair conferences and seminars will open you up for a community of like-minded people who can support you on your entrepreneurial journey. The people you meet there are on the same path as you, and exchanging your experiences is an incredible way to speed up your progress. Start building those relationships as soon as you can.
“You have to open up, and you have to be able to give, give, give... Because you will get something in return.” - Jose Rodriguez
And that is everything for today’s episode! A huge thank you to Jose Rodriguez for taking the time, and I hope you were able to take something from our conversation.
Just before I go, I want to remind you that our Credit Hero Challenge is available for sign up! So if you’re looking for help with launching your own credit repair business, sign up for our 14-day Credit Hero Challenge. We’d be thrilled to guide you step-by-step and hold your hand through the entire process!
Learn more about the Credit Hero Challenge here!
Thank you all for tuning in!
Until next week - Keep changing lives!