Our guest for this week grew his massive credit repair business despite coming from a very humble background. The way he did it is pure genius, and I can’t wait for you to meet him so he can share all his knowledge with you.
So please help me welcome this week’s Credit Hero - Seth Mitchell!
Seth got into the credit repair industry from a background in engineering, which allowed him to systematize his business and create millions along the way. His incredible success is based on optimized processes and carefully planned scaling.
Today, he’s going to share some of his greatest credit repair business secrets and go over proven methods for creating success with your credit repair business.
Seth didn’t have much growing up. His mother was a single parent working in McDonald’s, while his father was in jail for the majority of his childhood.
But his humble beginnings are also what gave him an edge later in life. They taught him to appreciate the little things but strive for something greater.
During his teens, he kept that mentality of striving for more and got accepted into college at Auburn University. While he was there he received a degree in Electrical Engineering but his ambitions led him into the real estate industry. Soon, however, the Great Recession of 2008 hit and, as we all know, real estate was one of the hardest-hit industries. That crash of 2008 took a toll on Seth’s personal finances as well as his credit score.
Because of this impact on his credit score, moving into the credit repair happened organically for Seth. At first, he simply tried to understand his situation better. But after a while, he started connecting the dots and developed a delicate understanding of the credit repair process. Pretty soon he figured out he could use what he learned to help others.
In the beginning, Seth was doing all of his credit repair work manually. Looking back on having papers everywhere and barely coping with chaotic deadlines, Seth still appreciates every single moment. Even though it was hellish at times, it also played a crucial role in his success. But the manual processes could only last so long for a man with a knowledge of systems and processes like Seth.
“Do not be ashamed of small beginnings.” - Seth Mitchell
Through clever systematization, Seth set up his credit repair business to allow him to spend more time with his family. All of his processes are either automated or optimized for efficiency through the use of many tools and online apps available on the market.
To make sure things are running smoothly, Seth relied heavily on Zapier, a tool that helps entrepreneurs create and organize automated workflows between online applications. Many of his initial ideas have been integrated into the Credit Repair Cloud over time, which made his business even more efficient.
By combining and integrating various software solutions, Seth was also able to improve so many aspects of his business. One of the things that Seth gained huge efficiency with was his customer service, which is something that a lot of business owners don’t think can be automated. His service is impeccable and transparent, allowing clients to be in the loop at all times. And, as you could imagine, clients adore being able to see the value you provide for them first hand.
Seth covered this particular topic at our last Credit Repair Expo, and I think it’s really powerful for entrepreneurs who are just starting out. It all comes down to having the right mindset.
When you’re trying to grow your business, your primary focus is to get more customers through the door. But when your client base reaches a critical mass, you have to start thinking about scaling.
But proceed with caution. If you’re not careful, you can quickly end up dealing with more clients than you can handle! That might sound strange - too many clients - but it can be a real problem and can cause your business to collapse.
In order to avoid that, there are two best practices you can rely on. Those are outsourcing a portion of your work and establishing SOPs, also known as Standard Operating Procedures.
“Don’t think that just because today you only got two or three clients that you’re working with that 30 days, 60, 90 days from now, won’t turn to 4-5 hundred because it will.” - Seth Mitchell
No one made it big as an entrepreneur using the one-man-band approach. I wholeheartedly agree with Seth on this point, even more so because I had to learn it the hard way.
In the beginning, I tried doing everything myself. But there comes a time in the process of scaling that you need to begin offloading things from your schedule. This way you can focus on what you’re best at while working in your zone of genius.
“You have to be able to leverage other people’s times and other people’s efforts.” - Seth Mitchell
When you open yourself up to accepting help from others, your journey speeds up exponentially. There are no shortcuts, but there are definitely easier ways of doing things.
In the spirit of making your journey easier, we’ve created the Credit Hero Challenge. During a 14-day experience, we guide you through the process of starting your own credit repair business, step by step. Become a Credit Hero today!
Sign up for Our Credit Hero Challenge
And you can expect plenty of more exciting Credit Repair Business Secrets next week.
Until then - keep changing lives!